Transformers #3 in toy licenses

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Zath
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Transformers #3 in toy licenses

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NPD Funworld, the leading market research firm that reports on the competitive forces that shape the toy marketplace, has revealed their liscensing fact sheet for the period of January to April 2003. The information provided in these fact sheets provide information regarding the rank in sales of the Transformers brand toys as well as the rank of certain Tranformers assortments.

Based on dollars, Transformers was the third best selling brand behind Yu-Gi-Oh and perennial power-seller Power Rangers. This rank is up nine spots from the Transformers brand ranking in the first quarter of 2002 (#12). For April 2003, the Armada Super-Con Assortment was the sixth best selling assortment behind three Yu-Gi-Oh sets, a Beyblade assortment, and a Care Bears assortment.

The entire set of top rankings can be seen at NPD Funworld's press release here.

http://www.npdfunworld.com/funServlet?n ... ent_id=427
We live for the One, We die for the One, but we dont die stupid.
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